Stephen F Counihan Jr, Director of Sales and Design

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Phone: 415.482.6479

Steve joined California Closets in 2010, and has been a part of First Service Brands since 2005.  

Upon graduating from the University of Pittsburgh focusing on engineering and architecture, as well as two years managing his own franchise with sister company College Pro, he joined their corporate team as a general manager overseeing a number of franchises in Pennsylvania and Ohio. 

Within his time at College Pro, Steve developed start-up franchises on a yearly basis, recruited, trained, facilitated, and oversaw the operation of those businesses.  Also, while at College Pro, he worked on, and was certified in, specific developmental skills within the corporate leadership development program such as coaching, priority management, conflict resolution, GS&R, interviewing, selling, etc.

Beginning at California Closets in 2010, Steve took on a dual role with the California Closets corporate office, and the local Boston franchise.  He worked as an executive for corporate, while simultaneously working as a design consultant for the Boston business. Corporate responsibilities included coaching in the field, training new design consultants, handling process flow audits at any of the franchise locations, and special projects.  The Boston franchise responsibilities included local design consultations in the Boston area, technology liaison for the franchise, new showroom project manager, and special projects.

In October of 2012 Steve joined the San Francisco franchise as the Regional Sales and Design Manager and ultimately became the Director of Sales and Design.  

Steve oversees an amazing team of managers, team leaders, and design consultants.  The territory covers the Bay Area, Sacramento, Fresno, and Central Coast.  He is responsible for the overall sales volume for the organization, success rates, customer net promoter score, as well as overseeing the expansion of product offerings, CAD development, and design theory.

Steve is based out of the Berkeley headquarters.  His passion for excellence, formal education, and many years of business management experience result in leading one of the largest and most successful California Closets businesses in the country.